Event Industry Blogs and News
A Well-designed Trade Show Exhibit is Only the Beginning of Trade Show Success
The average attendee spends a little more than 9 hours in the exhibit hall, visiting an average of 26 exhibits. Approximately 20 of those visits are planned and on a must-see agenda that the attendee compiles before the show. Your challenge: how to be among the 20 companies on the attendees’ pre-show agenda.
Exceptional Client Service
In the words of Helen Mirren’s character in ‘Gosford Park’, “What gift do you think a good servant has that separates them from the others? It’s the gift of anticipation.”
Scope Creep
This is what keeps clients, vendors and partners alike up at night. The project is scoped, and inevitably the scope changes as renderings, needs and stakeholders change requirements. What to do?