Thought Leadership

Trends & Insights

The Case for Events Industry Advocacy

The Case for Events Industry Advocacy

The COVID pandemic and the subsequent shutdown of the live events industry revealed a startling fact: there was a need for advocacy. Advocacy had never been a top priority for the industry prior to the shutdown, and that became obvious. Although the events industry...

Five Takeaways from Pharma Forum

Five Takeaways from Pharma Forum

The latest incarnation of Pharma Forum drew a couple of hundred life sciences event professionals to Boston's booming Seaport last month. I was one of those people, and the meeting was my first since Euroshop in Dusseldörf, 20 long months ago. Just as the Seaport is...

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