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Time to Select an Experiential Marketing Agency? Here Are 10 Tips That Will Help the Process

Time to Select an Experiential Marketing Agency? Here Are 10 Tips That Will Help the Process

by Stephen Ross | Industry Knowledge

Editor’s Note: This post was originally published in July 2016 and has been updated for relevance and accuracy. Selecting an experiential marketing agency requires all hands on deck. The wrong partner can be a disaster—creatively, financially, and...
Exhibit Design: Your RFP isn’t a Beauty Pageant

Exhibit Design: Your RFP isn’t a Beauty Pageant

by Stephen Ross | Industry Knowledge

Most companies, when the time comes to either choose a new agency or to build a new exhibit, will issue an RFP. There is no consistency to this process which can range from an online bidding war open to anyone with the link or an RFP, issued after conducting due...
Building Brand Experiences: What Retail Teaches Us

Building Brand Experiences: What Retail Teaches Us

by Stephen Ross | Industry Knowledge

With sixteen halls of displays (up from fifteen halls in 2014), EuroShop2017 earned the designation as the world’s number one retail fair. Yes, you read that correctly: retail fair. While halls four and five featured innovation in the exhibition area, the rest...
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Jon Ellms

Executive Vice President, Client Development

Jon leads business development in healthcare, working with companies anywhere on the healthcare marketing continuum –from companies with a single product in clinical trials to global industry giants. Jon questions the status quo, understands challenges before suggesting solutions, and produces results characterized by strategic and tactical excellence.

Mike Yag

Chairman, CEO

Merging his interest in architecture and design with his marketing acumen, Mike launched Access in 1985. The company had a regional focus initially but evolved into a global force in the exhibit and events industries. Mike is CEO and Chairman of the Access Board and sits on the boards of M² OnStage, Nuvista, and New Jobs for Massachusetts.

Amy Sondrup

President

Amy ensures that the Access leadership team consistently implements her vision. She represents Access in the industry and takes an active role with key accounts, believing that client and employee retention is the backbone of Access’ success. Amy is President Emeritus of the Experiential Designers & Producers Association (EDPA), and as one of Exhibit City News’ “40 under 40,” she is a strong advocate for a progressive evolution of face-to-face marketing.

Scott Williams

CPA, Senior Vice President, Finance and Sales Operations

With the vision and experience to foster Access’ continued growth and profitability, Scott leverages his expertise rooted in years of understanding client needs and expectations. He uses foundational financial understanding to ensure that decisions benefit both Access and
our clients.